Explore The Value of Zelle®

Explore the Value of Zelle®

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Over a thousand community banks and credit unions have benefited from Zelle®. Today, 84% of U.S. consumers use P2P payment methods to send and receive money. Zelle® has grown in popularity as a fast, safe and easy way to send and receive money with friends, family and others you trust using just an email address or U.S. mobile phone number. Aite estimates that 98% of Americans have access to Zelle®, either through their bank or the standalone Zelle® app3. 

Financial Institutions are Experiencing Substantial Growth in the Zelle Network®

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Watch and Learn How Your Financial Institution Can Benefit from the Value of Zelle®

$230B

Transaction value through the Zelle® network in Q1 of 2024

10

Average transactions per Unique Sender in Q1 of 2024

$284

Average transaction size in Q1 of 2024

What can Zelle® do for your FI?

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Reduce cash and check management costs by digitizing payments. 

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Create more cross-selling opportunities. FIs using Zelle® report customers use more of their other products and services.5

Attract customers icon

Attract and retain more customers/members. Zelle® users are more profitable and stay with the FI Longer.5

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Drive customers/members to your app repeatedly so you maintain a central role in their financial lives. 


 

What can your customers and
members do with Zelle®?

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Save time; Skip the checks and ATM runs. 

send and receive money icon

Send and receive money from almost anywhere at any time. 

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Make payments and access money from received payments right away.

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Keep track of P2P transactions in online banking/app. 

Discover More from the Value of Zelle® Content Hub

curinos

Curinos Report: Zelle® Usage Drives Customer Engagement

The study found FIs that offer Zelle® experience a lift in overall customer engagement. These higher levels of engagement are most significant among low-engagement, new-to-bank and low-balance customers. This study was initiated at the request of Early Warning. Curinos independently designed, analyzed and documented research results.

cornerstone report

Cornerstone Report: The Impact of Digital P2P Payments on Community-Based Financial Institutions

Digital payment options are starting to play an increasingly important role in where consumers and small businesses decide to do their banking. According to Cornerstone’s research, “among consumers with a checking account, six in 10 send money to other people using a payment service like Zelle® or from their primary checking account provider’s website.”

Preventing Zelle Fraud and Scams

Preventing Zelle® Fraud and Scams

Find out how Early Warning®, the owner and operator of the Zelle® Network, is bringing together community financial institutions and consumers to prevent P2P payment fraud and scams.

Incredible Bank Case Study Thumnbail

IncredibleBank Case Study

Since offering Zelle® as its digital payment solution in July of 2020, IncredibleBank, an online national community bank headquartered in Wisconsin, is well on the way to meet its retention and deposit goals by keeping customers using services in the IncredibleBank app.

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Zelle® Growth Infographic

Learn how FIs in the Zelle Network® will not only own the transactions from Zelle® users that once occurred outside their app but will see increases in the number of digital transactions and user engagement in their banking app within the first quarter after going live.

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Frost Bank Case Study

Download and learn how Frost increased their small business payments by 78%. With Zelle® Small Business, Frost offers an easy payment experience to their small business customers while enhancing their cash flow. 

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2021 Zelle® Momentum

Nearly half a trillion dollars were sent by consumers and businesses with Zelle® in 2021 

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Zelle® P2P Flyer

Zelle® has grown in popularity as a fast, safe and easy way to send and receive money with friends, family and others you trust using just an email address or U.S. mobile phone number.